Harrison, Author at Happy Giraffe

Clients guide to deadlines and budgets

Delays are not uncommon when using agencies, so we have written a clients guide to meeting deadlines and budgets during your marketing and design projects.

Bigger is not always better, often things that have the most value come in small packages! Small agencies vs large agencies, who should you use for your project?

Web Design Simplified   

Following on from our previous blog ‘Web Jargon Simplified‘ this week we wanted to talk about design considerations when approaching a web project.    

Here at Happy Giraffe, we have two incredible apprentices. Both joining us last year, they are over halfway through gaining their qualifications with us in Digital Marketing and have become valuable assets for our team. Although they are both doing similar apprenticeships, their roles differ incredibly. Learn more about Tash and Lily below.

We have found that over the years our clients have come to us with various levels of web and digital design knowledge. Some clients know exactly what they want and need, and some clients are fearful to approach an agency. This is due to their lack of knowledge and fear of being undersold/oversold on what their business needs. It’s like going to a car mechanic. You need to trust they will give a fair and honest price along with a reasonable timescale to fix the issue.

So, we thought what better way to help businesses than by providing a simple list of terms, to help understand the world of web design and explain how agencies should be working with their clients.

Brand Archetypes

Brand archetypes summarise different personalities and is a useful tool to identify how brands compare with their competitors and if they are reflecting who they really are, or who they want to be.