Established in 1862 in the heart of the UK, Dudley College of Technology is a leader in vocational training, preparing generations of young people for the world of work. They are renowned for their expertise in areas that include Leadership & Management training, skills development, employer engagement, employability and teacher development. In 2015, Dudley College of Technology set its sights further afield and branched out worldwide!
They offer teaching, training and consultancy programmes to boost learners, teachers, companies and entire workforces across Europe, the Middle East, Africa and Asia. They do all this whilst remaining sensitive to cultural differences and local requirements.
Dudley College Worldwide needed a visual look and feel to reflect this brand spanking new entity. The brand needed to highlight Dudley College Worldwide’s USPs, capabilities and experience whilst ensuring that they stood out in a crowded marketplace. In their quest for world domination, they still needed to remain ‘on brand’ underneath the Dudley College of Technology umbrella.